Workshop: Common GTM Mistakes Made by Startups—and How to Avoid Them

​​​Bringing a product to market is one of the biggest challenges for startups. Many founders struggle with finding the right customers, setting the right price, or scaling too soon. This workshop will break down the most common Go-To-Market (GTM) mistakes startups make and provide clear strategies to avoid them. Learn from real-world examples and expert insights to build a strong, successful launch plan.

​In this session, you will learn:
✅ The most common GTM mistakes startups make
✅ How to identify and reach your ideal customers
✅ Pricing strategies that drive revenue and growth
✅ When and how to scale effectively
✅ How to create a clear, actionable GTM plan

Who is this for?
This workshop is perfect for startup founders, early-stage entrepreneurs, and product managers looking to refine their GTM strategy. Whether you're launching your first product or optimizing an existing one, this session will give you practical insights to improve your approach and avoid costly mistakes.

Speakers:
Holly Roland - Founder & CEO at Rebel GTM
Nick Sarles - Principal - Office of Revenue at Rebel GTM

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