How I Grew My LinkedIn Following from 2K to 15K in One Year

Building a strong personal brand doesn’t happen overnight, but with these six steps, you can grow your audience, establish credibility, and open doors to new opportunities.

1. Define Your Purpose and Mission

Your purpose is the foundation of your personal brand. Ask yourself: What drives you? What do you want to be known for?
For me, my mission was clear: to make the tech industry more inclusive. I focused on empowering women in tech, sharing resources, and amplifying voices in my community. A clear mission makes it easier for people to connect with you and your message.

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